In this PIF the narrative is two women, friends, having a bottle of wine after a day at work and the advert shocks the audience by how it is presented what drinking causes to our body. The video is constructed of one of the friends being showed as an X-ray, it becomes clear to us, the audience watching the video what drinking does to us. The side effects to this drinking more than two glasses of wine a day may not be visible on the outside but on the inside it's a whole different story. This publication informative film shows that through their ad by how it is presented, which is showing that drinking changes women's mood for the better but on the other side is ruins your body. This PIF has been created to shock women and to impact them of what drinking does and for them to make better choices before drinking.
Monday, 21 January 2013
PIF - Drinking
In this PIF the narrative is two women, friends, having a bottle of wine after a day at work and the advert shocks the audience by how it is presented what drinking causes to our body. The video is constructed of one of the friends being showed as an X-ray, it becomes clear to us, the audience watching the video what drinking does to us. The side effects to this drinking more than two glasses of wine a day may not be visible on the outside but on the inside it's a whole different story. This publication informative film shows that through their ad by how it is presented, which is showing that drinking changes women's mood for the better but on the other side is ruins your body. This PIF has been created to shock women and to impact them of what drinking does and for them to make better choices before drinking.
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